Day: August 17, 2018

FREAKY FRIDAY: Understanding Strategic Licensing

August 17, 2018

Strategic licensing is the method by which the developer of intellectual property, technology or a product embeds it in the licensee’s product for distribution. Strategic licensing deals are critically important to both parties as they require counsel to expend a lot of effort in negotiating and drafting them. Areas of concern: The main areas of […]

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Renaissance acquires US-based Jay Gems for Rs 200 crore

August 17, 2018

Indian jewellery designer and manufacturer Renaissance Jewellery has acquired US-based Jay Gems for Rs 200 crore, according to a report in Economic Times. With this transaction, Renaissance adds a globally popular brand to its portfolio and forays into new markets such as China. The deal will also help Renaissance Jewellery tap into the exclusive license […]

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Scopely brings the ‘Looney Tunes’ to mobile gaming

August 17, 2018

Game publisher Scopely has struck a deal with Warner Bros. Interactive Entertainment to bring Looney Tunes characters in the form of a mobile game including Bugs Bunny, Daffy Duck, Wile E. Coyoute, Yoemite Sam, Tweety Bird and others. “We have worked really hard to make sure that we maintain the level of humour you would […]

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Drake releases merchandise collection for his latest tour

August 17, 2018

Kiki do you love me? Well, I certainly do not know about Kiki, but Drake surely loves you! Wonder how? The Canadian rapper has unveiled a range of accessories that will be sold online and at the concerts for his “Aubrey and the Three Migos Tour.” Drake and the Migos finally kicked off the ‘Aubrey […]

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