Month: July 2018

#TuesdayTrivia: Do you know which BRAND first bought consumer products to India?

July 31, 2018

This weeks #TuesdayTrivia: Do you know which BRAND first bought consumer products to India? Disney India first brought its consumer products to India in 2005, is one of the major licensors in India. Working with local partners and organized retail giants such as Landmark, Amazon.in and Bestseller, Disney India has broadened its reach to over […]

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Digital collectibles for anime fans to come up on Quidd app

July 31, 2018

Funimation, Cryptozoic Entertainment, and Quidd announced a wide-ranging partnership to create digital collectibles for an array of properties including Attack on Titan, Tokyo Ghoul, My Hero Academia, Full Metal Panic and Hellsing. Anime enthusiasts would be able to collect digital stickers, trading cards and figures from their favorite properties.  “Based on Cryptozoic’s success developing multiple […]

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Disney Villains X The Blonds collection announced: Check it out here

July 31, 2018

The New York Fashion Week might witness some of the Disney’s devil characters! Luxury fashion brand ‘The Blonds’ will present their spring 2019 runway collection at Spring Studios, inspired by several of Disney’s devilish characters. Known for creating glamorously over the top pieces with a rebellious twist, The Blonds, co-founded by designer Phillipe Blond and […]

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Pocket.watch debuts Ryan’s World, unveils massive line of toys and apparel

July 31, 2018

Pocket.watch, the kids’ media brand announced the launch of ‘Ryan’s World’, an extensive toy and apparel collection from the YouTube, Ryan ToysReview. As part of the exclusive roll-out, Walmart will feature Ryan’s World products nationwide and will host Pocket.watch’s 75-location experiential tour celebrating the line in Walmart parking lots across the country. The collection will […]

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‘Thomas & Friends’ comes to life in North America! Here’s how

July 31, 2018

Everyone’s favorite Blue Engine and the Island of Sodor come to life! Mattel has launched the second largest permanent ‘Thomas & Friends’ attraction in North America with the opening of Thomas Town. Located within Kennywood Park, one of the world’s most renowned family amusement parks, Thomas Town features five rides including a train ride with […]

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Heineken partners with Kappa USA for limited-edition capsule collection

July 30, 2018

Heineken, the world’s leading international brewer partnered with Italian Sportswear brand Kappa for a limited-edition, six-piece capsule collection. The association marks ninth year of the brewer’s highly-anticipated #Heineken100 program, that partners two global iconic brands with a rich heritage of supporting soccer style and culture As the longest running and most premium product collaboration in […]

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#MotivationalMonday: How WWE is wooing Indian customers with merchandises since 1996?

July 30, 2018

With India’s appetite and love for sports, sports licensing space has changed dynamically over the years. Sports licensing has arrived as one of the fastest growing sectors while setting bench-mark as it leverages a global fan base either via a sports star, team or the sport itself. While we are discussing sports, do you know […]

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Italian design house Pininfarina appoints IMG as worldwide licensing representative

July 30, 2018

Italian design house Pininfarina announced the appointment of IMG as its global licensing representative in a multi-year agreement. Turin-based Pininfarina was founded by Battista “Pinin” Farina in 1930 and quickly established a worldwide reputation as the designer of many of the world’s most iconic automobiles, including Alfa Romeos, Ferraris, Maseratis, Lancias, and Cadillacs. The partnership […]

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HBO, Diageo unveil ‘Game of Thrones’ single malt scotch whisky collection

July 30, 2018

To all Lannister, Targaryen and Stark fans out there! HBO has partnered with Diageo to release eight special single malt whiskeys each representing a House from the fictional land of Westeros. The Game of Thrones whisky collection will include eight editions from various distilleries owned by Diageo. Seven of these will represent the ‘Great Houses […]

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DC Comics, One61 create superhero-themed timepieces collection

July 30, 2018

DC Comics has partnered smartwatch company One61 for a line of superhero-themed timepieces. According to a report in the License Global, the Superhero Smartwatch Collection will feature Batman, The Flash, and Wonder Woman across a line of Bluetooth-capable, wearable technology. Some of the key features include iOS/Android compatibility and splash resistance. Each smartwatch offers fans […]

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