Day: June 14, 2018

Aditya Birla Fashion brings American Eagle apparel line to India

June 14, 2018

Aditya Birla Fashion and Retail is getting denim wear American Eagle to India, according to a report in Business Line. With competitors such as Levis, Wrangler, and Pepe, Birla Fashion expects the brand to be among the top three in this market in 5-7 years. American Eagle is a USD 3.8-billion affordable premium denim and […]

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Vintage Wine Estates to unveil new ‘Game of Thrones’ wine

June 14, 2018

A big shoutout to all the Lannisters, Starks and Targaryen fans! HBO Licensing and Retail and Vintage Wine Estates is expanding its Thrones-branded wines to include pinot noir. The new “Game of Thrones” pinot noir is crafted by Vintage Wine Estates and winemaker Bob Cabral, who sourced the ingredients from Oregon’s Willamette Valley. The first […]

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Bath & Body Works forays into India, to open new stores

June 14, 2018

Major Brands, India’s leading retailer for premier international fashion apparel, accessories and beauty brands have announced the launch of international fragrance brand- Bath & Body Works in India, along with setting up of two physical stores. The first two stores will open in India in New Delhi’s Select City Walk and DLF Mall of India […]

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Valiant announces merchandising partnership with Tycoon Enterprises

June 14, 2018

Valiant Entertainment announced a new partnership with Tycoon Enterprises, which will represent Valiant for merchandising opportunities in Mexico based on the publisher’s library of critically acclaimed titles, including Harbinger, Bloodshot, X-O Manowar, among others. “We are thrilled to be partnering with Tycoon to expose our comic book readers and fans in the Latin American market […]

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Barcelona to bid adieu to Nike, launches project for club merchandising

June 14, 2018

Spanish LaLiga champion club Barcelona have ended a 16-year merchandising rights deal with Nike. Barcelona has announced the incorporation of a new company that will oversee the management of its retail, licensing and merchandising activity. Currently operating as FCB Merchandising, the newly-formed Barça Licensing and Merchandising (BLM), to be wholly owned by Barcelona, will start […]

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Stanley Lifestyles, Conde House to unveil unique Japanese products in India

June 14, 2018

Indian furniture retailer Stanley Lifestyles has collaborated with Japanese luxury furniture brand Conde House to unveil first of a kind Japanese product in India. The collaboration will bring Japanese woodwork and elegance to Indian home interiors’ market through Stanley’s GLE store in Bangalore. Commenting on the launch, Sunil Suresh, Founder of Stanley said, “Indian furniture […]

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Chhota Bheem becomes first Indian cartoon to sell Rs 200 crore merchandise

June 14, 2018

Chhota Bheem becomes the first Indian cartoon character to sell merchandise worth Rs 200 crore. “Any toon character, which stays in a TV network for more than five years acquired a cult status with strong fan-following.  We started off with comic books and CDs and later the demand came in for licensing the character for […]

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FIFA World Cup 2018: These Indian restaurants curate special menu to attract football fans

June 14, 2018

As the month-long global FIFA World Cup 2018 kicks off today in Russia, Indian restaurants are curating their menus to attract football fanatics. Kolkata’s all day casual diners’ chain Chai Break has listed down World Cup special menu for the football fanatics. According to the restaurant, prices for two people, inclusive of tax is Rs […]

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