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Monthly Archives: April, 2018

60th Anniversary of Smurfs: IMPS is preparing to paint Europe blue

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To celebrate the 60th anniversary of the Smurfs, IMPS is preparing to paint Europe blue with a series of partnerships. TF1, the Smurfs’ licensing agent,...

Oppo, Amazon to announce new partnership on May 1

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To take on the ASUS-Flipkart collaboration, Chinese smartphone maker Oppo is all set to make a major announcement in collaboration with Amazon on May...

Indian gaming sector to grow to $1.1 bn by 2021: Report

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The Indian gaming market, estimated at USD 338.4 million in revenue in 2017, is expected to grow threefold in four years, according to a...

#LCExcl – Combining Marvel, Acer fan base have proven to be beneficial: Acer India CMO & Consumer Business Head Chandrahas Panigrahi

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The much-awaited 'Avengers: Infinity War' hit the theatres on April 27. Thanos’ journey to reclaim the Infinity Stones is almost upon the customers and cashing...

Meet new brand ambassadors of V-Mart – Ayushmann Khurrana and Bhumi Pednekar

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The leading pair of ‘Shubh Mangal Saavdhan’ Ayushmann Khurrana and Bhumi Pednekar have been signed in as brand ambassadors by V-Mart Retail Ltd. The products...

Tata Sky enters into strategic partnership with Netflix

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Tata Sky and Netflix have teamed up and entered into a strategic partnership. Through this association in India, subscribers of both Tata Sky and...

Studio Ghibli theme-park to open in Japan in 2022

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Japan's most beloved animation house Studio Ghibli is finally getting its own theme park in 2020. The theme-park will bring films like Howl's Moving Castle,...

Mattel announces first quarter results, global sales fell 4%

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Mattel announced first-quarter earnings at a loss of 60 cents per share, which is 21 cents wider than the Wall Street consensus estimate of...

Funimation acquires ‘Attack on Titan’ Season 3, set to premiere in July in Japan

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Funimation announced its acquisition of Season 3 of “Attack on Titan,” one of the top global anime franchises and a fan favorite with North...

FREAKY FRIDAY: These mascots are still creating a strong recall for their brands

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From the utterly-butterly Amul’s mascot girl to the  Air India's Maharajah, mascots have been endearing brands to consumers over the years, creating a strong...
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