Daily Archives: Sep 22, 2016

BLE unveils finalist for License This! competition

Correspondent - September 22, 2016 0

Brand Licensing Europe, organized by UBM and sponsored by the International Licensing Industry Merchandisers’ Association, has unveiled the four finalists for its annual License...

Licensing Benefits for Licensors

Rutika Malaviya - September 22, 2016 0

There are many reasons for an intellectual property (IP) owner to grant a license. The most obvious one is to generate revenue from the...

IMG deals for Seat and Cosmopolitan’s Mii Cars

Correspondent - September 22, 2016 0

Hearst Magazines International has partnered with Seat to create a Cosmopolitan limited edition Mii, Seat’s utility vehicle, in a deal brokered by IMG. Mii by Cosmopolitan is a co-creation...

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