Day: September 12, 2016

Genres of Licensing

September 12, 2016

ABOUT LICENSING A License is an agreement through which a licensee leases the rights to a legally protected piece of intellectual property from a licensor — the entity which owns or represents the property — for use in conjunction with a product or service. Licensing is defined as process leasing a trademarked or copyrighted entity […]

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CN teams with Action Footwear for Powerpuff Girls collection

September 12, 2016

Eva Flotter, Sub-brand of Action Footwear forays into brand licensing world with Powerpuff Girls inspired collection Cartoon Network has teamed with Eva Flotter, the sub-brand of footwear mogul Action Shoes to launch collection of The Powerpuff Girls-inspired slippers for kids. Eva Flotter will also produce range of Gwen, Johny Bravo, Dexter and Cartoon Pop. Mediated […]

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